A/W 26 Collection Coming Soon...

​​Santa Lily is a London-based fashion brand shaped by individuality. Instead of committing to one aesthetic, we design with real people in mind. People who love timeless pieces but still reach for something bold, who mix street elements with something refined, andwho treat getting dressed as a way to show different sides of themselves every day.

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Every piece is something personal to me. I’ve always imagined clothes as characters - with their own mood, story, and energy. Every collection comes with a short written piece capturing the spark behind it: the moment, the feeling, the observation, or even the cultural shift that helped shaped the designs. I want the clothes to feel like they have a heartbeat, not just a hemline. And, that once you receive them, it's like a gift from a friend or a parent, not buying from a company.

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Our clothing is to fit you, not in the other way around. To make this possible I created 0.5 sizing. Small, clever adjustments that allow clothes to sit right on a wider range of bodies. Inclusivity isn’t an afterthought; it’s built directly into the structure of the clothes. 

Find what fit you want on our sizings page!

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Sustainability is another core part of our DNA. I’ve always loved thrifting, charity shopping, and the feeling of finding a piece that feels truly unique; I wanted the brand to honour that mindset. We focus on small-batch production in East London to keep our environmental promise. We spend months considering the best quality materials, have very limited stock, and produce clothes you've asked for.

 

The goal is to make clothes that feel special, personal, and long-lasting not trend-driven pieces destined for your shelf. Our goal is that you invest in our pieces to give down to your children, and their children after. Generational pieces to be loved and worn. 

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Santa Lily is a brand built from intent, care, and a love for small details. Every item is made with genuine hard work and created with the hope that it becomes something meaningful in your wardrobe- not just something you own, but something that feels like it belongs to YOU. 

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